Off-Page SEO
Earn authoritative, editorially-given backlinks that move rankings without putting your domain at risk.
Backlinks are still the strongest third-party signal Google uses — but the gap between links that help and links that hurt has never been wider. We build authority only through placements a real editor chose to publish: digital PR, expert commentary, data-led guest posts and genuinely relevant niche placements.
Every month you receive a link plan with target domains, relevance rationale and anchor-text distribution, followed by live URLs as placements go up. We monitor toxicity, disavow where needed and track referring-domain growth against competitor link velocity.
No PBNs, no link farms, no automated comment spam. If a tactic would embarrass you in a client meeting, we do not use it.
- +18/mo
- New referring domains
- 58
- Avg. DR of links
- +214%
- Organic traffic
12-month avg.
0
PBNs, farms or automated links. Ever.
The problems we fix
Competitors outrank you purely on authority
When content quality is comparable, referring domains decide the winner. Most SMEs simply have fewer trusted domains pointing at them.
Damaging links from old campaigns
Legacy directory blasts and paid link networks drag down trust signals and are invisible until rankings stall.
No story journalists want to cover
Without data, research or a strong POV, outreach gets ignored, so even good agencies struggle to land tier-one placements.
How we fix them
Data-led linkable assets
We turn your internal data, benchmark studies and original research into assets that publishers cite voluntarily.
Anchor-text portfolio management
Exact, partial, branded and natural anchors are balanced deliberately — the distribution looks organic because it is.
Toxic link audit and disavow
We clean harmful historic links and set up monitoring so future spam is caught before it costs you.
What Off-Page SEO includes
What you actually get
- Backlink profile audit with toxicity and anchor distribution report
- Monthly link plan: target domains, relevance, DR, traffic estimate
- 4–20 new referring domains per month depending on tier
- Digital PR outreach: journalist pitches, expert quotes, HARO-style responses
- Competitor link gap analysis and link-velocity tracking
- Live-URL link report with anchor text and landing page
Tools & platforms
- Ahrefs
- SEMrush
- Majestic
- Hunter.io
- Pitchbox
- Google Search Console
How we deliver it
- 01
Profile audit
Assess existing links, anchors, toxicity and the gap versus your top three competitors.
Week 1
- 02
Asset planning
Choose linkable formats: original data, guides, tools, statistics pages, expert commentary.
Week 2
- 03
Outreach
Personalised pitching to journalists, bloggers and industry publications with verified traffic.
Week 3+
- 04
Placement QA
Verify indexation, follow status, page relevance and contextual placement before reporting.
Monthly
- 05
Authority reporting
Track DR, referring domains, organic traffic correlation and rank movement.
Monthly
Off-Page SEO — common questions
Discuss your off-page seo project
Book a free 30-minute consultation and get a written plan — whether or not you work with us.