On-Page SEO Services That Turn Existing Traffic Into Revenue
Optimise every title, heading, image and internal link so Google understands exactly what each page should rank for.
On-page SEO is where most sites leak the most opportunity. You already have pages, and Google already crawls them — they simply are not telling a clear story about relevance. We rebuild each page around one primary keyword, a logical heading hierarchy, entity-rich supporting copy, and internal links that pass authority to the pages that make you money.
Our process starts with a keyword-to-URL map: one target query per page, no cannibalisation. From there we rewrite titles and meta descriptions for click-through, restructure H2/H3s to match real search intent, add schema, compress and caption every image, and wire the internal linking graph so category and money pages sit closest to the homepage.
You get a page-by-page implementation sheet plus the actual edits done for you — not a 90-page PDF that never gets actioned.
- +148%
- Impressions
- +3.4pp
- Avg. CTR
- +62
- Top-10 keywords
avg. 6 months
1 keyword : 1 URL
Mapping rule we never break
The problems we fix
Multiple pages competing for the same keyword
Keyword cannibalisation splits authority and confuses Google, so none of the pages rank as well as a single consolidated page would.
Titles and descriptions written for humans only
Weak meta text costs you 20–40% of impressions as lost clicks, even when your ranking position is strong.
Content that answers nothing specific
Pages that describe a service but never answer the buyer's real question fail on helpful-content signals and get outranked by thinner but clearer competitors.
How we fix them
One keyword, one URL
A full keyword-to-URL map removes cannibalisation and consolidates ranking signals onto your highest-value pages.
Intent-matched structure
We restructure headings to match informational, commercial and transactional intent, then add FAQ and HowTo blocks that win rich results.
Internal link equity routing
Contextual internal links with descriptive anchor text push authority from blog content into service and package pages.
What On-Page SEO includes
What you actually get
- Keyword-to-URL map with primary, secondary and long-tail targets
- Rewritten title tags and meta descriptions (with CTR rationale)
- Full heading hierarchy restructure per page
- Entity-rich content additions and FAQ blocks
- Image SEO: filenames, alt text, compression, WebP/AVIF conversion
- Internal linking plan plus implemented contextual links
- On-page scorecard before/after with prioritised backlog
Tools & platforms
- Screaming Frog
- Google Search Console
- Ahrefs
- SEMrush
- Surfer SEO
- Yoast / Rank Math
How we deliver it
- 01
Crawl & inventory
Full crawl of your site, plus a keyword universe from Search Console and competitor gap analysis.
Week 1
- 02
Keyword mapping
Assign one primary query per URL, flag cannibalisation, plan consolidations and 301s.
Week 1–2
- 03
Rewrite & restructure
Titles, metas, H-tags, intros, FAQ blocks and internal links drafted for your review.
Week 2–3
- 04
Implement
We ship the changes into your CMS, or hand your developer a task-ready sheet with exact code.
Week 3–4
- 05
Measure & iterate
Track position, CTR and assisted conversions in Search Console + GA4; refine monthly.
Ongoing
On-Page SEO — common questions
Discuss your on-page seo project
Book a free 30-minute consultation and get a written plan — whether or not you work with us.