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SEO Services

Technical SEO

Crawlability, indexation, Core Web Vitals and architecture fixed properly — the foundation every other channel depends on.

Technical SEO

Technical SEO is engineering, not marketing. Our team audits your stack at the level of server responses, rendering, JavaScript execution and log files — then fixes what is actually costing you crawl budget and rankings.

Typical findings on a mid-size site: 30–60% of crawled URLs are parameter or faceted duplicates; render-blocking scripts add 1.8s to LCP; hreflang conflicts fragment international signals; soft 404s waste thousands of monthly crawls. Each has a concrete fix and a measurable outcome.

We deliver a prioritised engineering backlog, implement alongside your developers (or directly in Next.js, WordPress, Shopify or custom stacks), then verify with log-file analysis and Search Console after deployment.

1.4s
LCP (mobile)

from 4.6s

96%
Indexed / submitted
-41%
Crawl waste reduced

250+

Checks in our technical audit

The problems we fix

  • Pages exist but are not indexed

    Google discovers your URLs but chooses not to index them because of thin content, duplicate signals or crawl suppression — invisible revenue loss.

  • Slow LCP on mobile

    Core Web Vitals are a tie-breaker in rankings and a major driver of conversions; a 1-second improvement typically lifts conversions 2–5%.

  • Migrations and redesigns that tank traffic

    Without redirect maps, canonical discipline and pre/post crawl comparisons, replatforming routinely loses 30–50% of organic sessions.

How we fix them

  • Log-file and crawl-budget analysis

    We see exactly what Googlebot wastes its time on, then redirect, noindex or consolidate accordingly.

  • Core Web Vitals engineering

    Image pipelines, font strategy, script splitting, critical CSS, server caching and CDN tuning to hit green thresholds.

  • Safe-migration playbook

    Pre-launch crawl baseline, 1:1 redirect map, staging noindex checks, hreflang and canonical validation, post-launch monitoring.

Deliverables

What Technical SEO includes

What you actually get

  • 250+ point technical audit covering crawling, rendering, indexation, architecture, speed and security
  • Prioritised fix backlog with effort/impact scoring and owner assignment
  • Robots.txt, sitemap and canonical strategy
  • Structured-data implementation (Organization, Service, Product, FAQ, LocalBusiness, Article)
  • Core Web Vitals plan with before/after field data (CrUX + Search Console)
  • Log-file analysis and crawl-budget optimisation report
  • Migration QA checklist and pre/post-launch crawl comparison

Tools & platforms

  • Screaming Frog
  • Google Search Console
  • PageSpeed Insights
  • Lighthouse
  • Sitebulb
  • Logz.io
  • Schema Validator
Process

How we deliver it

  1. 01

    Discovery

    Access to Search Console, GA4, server logs, CMS and repository. Baseline crawl captured.

    Week 1

  2. 02

    Deep audit

    Crawling, rendering and JS-execution tests plus a manual review of templates.

    Week 1–2

  3. 03

    Prioritisation

    Findings scored by impact and engineering effort, grouped into sprints.

    Week 2

  4. 04

    Implementation

    We fix directly, or pair with your engineers in tickets and code review.

    Week 3–6

  5. 05

    Verification

    Re-crawl, log analysis and Search Console validation; monitor for regressions.

    Ongoing

FAQ

Technical SEO — common questions

Discuss your technical seo project

Book a free 30-minute consultation and get a written plan — whether or not you work with us.