E-commerce Development
Shopify, WooCommerce and headless storefronts built for speed, SEO and higher average order value.
E-commerce is the most measurable work we do: add to cart, checkout completion, average order value and revenue per session all move in numbers you can see. Our builds target those four metrics specifically.
We choose the platform pragmatically. Shopify is right for most brands that want speed to market and low maintenance. WooCommerce suits stores that need deep customisation or already live on WordPress. Headless Next.js front-ends make sense when catalogue size, content complexity or performance requirements justify the investment.
Beyond the build we handle the plumbing that actually affects revenue: payment gateways including local Pakistani options, shipping rules, tax configuration, abandoned-cart flows, review collection and product feed setup.
- +2.1pp
- Conversion rate
- +23%
- Average order value
- -31%
- Cart abandonment
+23%
Average order value uplift
The problems we fix
Carts abandoned at checkout
Multiple steps, hidden shipping costs and limited local payment options cause most checkouts to fail at the last click.
Slow product pages
Unoptimised images and bloated themes add seconds to load, and every extra second measurably reduces conversion.
No local payment options
Pakistani customers want JazzCash, Easypaisa and direct bank transfer — card-only checkouts exclude a majority of buyers.
How we fix them
Frictionless checkout
One-page where possible, costs shown early, guest checkout, wallet options and trust badges at the decision point.
Performance-first storefront
Image CDN, lazy loading, minimal apps, and LCP-optimised product pages that pass Core Web Vitals.
Revenue-recovery automation
Abandoned-cart emails, WhatsApp follow-ups, post-purchase upsells and review requests wired up from day one.
What E-commerce Development includes
What you actually get
- Platform recommendation with total cost-of-ownership comparison
- Custom theme or headless storefront development
- Product catalogue setup with variants, attributes and collections
- Payment gateways: Stripe, PayPal, JazzCash, Easypaisa, bank transfer, COD
- Shipping zones, rates, tax rules and invoice/receipt templates
- Abandoned-cart, post-purchase and review-request automations
- Product feed for Google Merchant Center and Meta
- E-commerce SEO foundation: category structure, facets, product schema
Tools & platforms
- Shopify
- WooCommerce
- Next.js Commerce
- Stripe
- JazzCash
- Google Merchant Center
How we deliver it
- 01
Strategy
Catalogue review, platform selection, payment/shipping requirements, revenue modelling.
Week 1
- 02
Design
Storefront design system, product page and checkout UX.
Week 2–3
- 03
Build
Theme development, app configuration, gateway integration, automations.
Week 3–7
- 04
Migrate
Catalogue import, redirect map, SEO preservation, payment testing end to end.
Week 7–8
- 05
Launch & grow
Go live, feed submission, conversion tracking, then a 90-day optimisation plan.
Week 9+
E-commerce Development — common questions
Discuss your e-commerce development project
Book a free 30-minute consultation and get a written plan — whether or not you work with us.